L'Oreal Men Expert / Movember Movement 
This project was in association with the McCann WorldGroup as part of a degree module. I was given the top honour and the opportunity to present my final ideas to top agency representatives. Here is my presentation script

SOMETHING WE WISH TO SEE 
Invisible things that need to be seen form the basis of the campaign - but on the same side of that coin there are things we wish we could see...
People of all ages, sex and follicle growth can share their desires for 'Something they wish they could see' and challenge their friends to do the same across social media