BRIEF: MIXITO
I collaborated on an educational project aimed at teaching colour in the context of globalisation and cultural diversity. Our team developed all-ages books and games to highlight the subjectivity of colour as it is defined and experienced worldwide. Central to this project was a card collecting game that I designed to educate families on the diverse meanings and associations of colours across different cultures, promoting learning through play.
COLOURFUL WORLD: CARD GAME
In the spirit of learning through play, this game explores the different meanings and associations of eight colours around the world, allowing players to collect diverse interpretations from various countries.
GO TO MARKET STRATEGY
We launched a website and various social media assets to showcase the elements of the kit. This included detailed explanations and photography to highlight its features.
Instagram Account: @mixito_press