BRIEF: OTELIER
During my time at Mustard Brand Studios, we were tasked with redefining MDO’s brand identity, website, and marketing assets, we created Otelier. Our goal was to position Otelier as a leader in hospitality technology, offering innovative solutions to boost performance for hotel owners and operators.
BRAND STRATEGY, NAMING & IDENTITY
We transformed MDO’s brand into Otelier, encapsulating its mission to enhance hotel performance through data optimisation and automation. Additionally, we developed a contemporary, vibrant visual identity that embodies innovation and support.
DIGITAL PLATFORM
We collaborated with web developers to extend the brand identity we created into a fully functioning website. This site was designed to operate seamlessly across various devices, ensuring a cohesive user experience.
